C o n t a c t
u s
C o n t a c t
u s
M o r e
a b o u t i t
D i s c o v e r C o p y

Our holy manifesto

This manifesto highlights our most important values, beliefs and define the purpose of our organisation. It provides clarity to our employees, customers and other stakeholders, enabling them to understand the culture and direction of the company. Additionally, it serves as a compass in decision-making and behaviour. This way, we ensure that everyone involved in the company is working towards a unified vision and outcome.

01

An honest no
above an easy yes

We’re in the service business, not servility. Meaning that we’re of service of clients that hire us for our expertise and experience. Being of true service means genuinely caring. Being of true service also means saying no when we dissagree, even if that’s uncomfortable. We’re here to build relationships that last a lifetime. Complete honesty and transparency is the cornerstone of it all!

02

Unleashing creativity through freedom

Creativity is the fuel that drives our agency’s engine. It’s what sets us apart and drives us to deliver results that exceed our clients’ expectations. To truly unleash the power of creativity, we need enough freedom – to think, explore, and experiment. It’s this freedom that allows us to create work that is bold, impactful, and pushes the boundaries of what’s possible.

03

There’s no such thing as free lunch

We put our heart and soul into every project we take on, and we’re committed to delivering exceptional work for our clients. We firmly believe that paying peanuts will get you monkeys – in other words, that cutting corners on compensation will result in subpar results. We consider fair compensation to be an essential aspect of any successful partnership we embark upon, reflecting our unwavering belief in the value of our work.

04

Good agreements make good friends

It’s more than just a catchy phrase; it’s a guiding principle for us. We understand the importance of clear and comprehensive agreements that outline the scope of a project in order to minimize the risk of surprises and avoid the need for mid-project rebudgeting or scope changes. This will allow us to stay focused on good stuff and build lasting relationships with our clients.

05

Your business becomes ours

When hiring us, you can trust that we will be fully invested in your business’s success. While we don’t mean this in a literal sense, we will act as a dedicated partner who is committed to achieving your business’s goals. We do this by being proactive and working alongside you to develop a deep understanding of your brand, your customers, and your unique challenges, so that we can create tailored solutions that drive results.

06

We’re specialists not generalists

As much as we respect those who claim to be jacks of all trades, we believe in the power of specialization. for us, expertise comes from a deep focus on a specific area. That’s why we’ve made the deliberate choice to specialize in our core areas of expertise, rather than trying to be all things to all people. We do team up with other specialist agencies to offer a full spectrum to our clients and we’ll always be 100% transparant about it.

07

Staying ahead
of the curve

While we’re always proud of the work we do with current tools and platforms, we’re not afraid to adapt and evolve when something new comes along. We don’t believe in holding onto outdated tools or processes simply because they’re familiar or comfortable – in fact, we see it as our responsibility to stay at the forefront of the industry, and that means being willing to leave the ship before it sinks.

08

A multicultural team of superstars

Our people are our secret weapon therefor we’re dedicated to being the employer of choice. We invest heavily in our people, providing ongoing training and development opportunities, competitive compensation packages, and a positive and inclusive workplace culture. By attracting and retaining top talent, we know that we’re able to deliver the highest levels of service to our clients, and continue pushing the boundaries of what’s possible in our industry.

“Design is not about what looks good on paper, it’s about what works in real life”

Luke Sullivan